Want to capture a detailed social technographics profile of your customers with Hubble-like clarity? Forrester Research's new Consumer Profile Tool makes it easy to see how social media participation varies among different groups of global consumers. Updated with 2009 data, the profiler covers hundreds of brands and behaviors around the world, (e.g., customers of specific retailers and car owners by brand).
12/4/09
Peak Inside Your Customer's Head with Forrester's Social Technographics Profiler
Want to capture a detailed social technographics profile of your customers with Hubble-like clarity? Forrester Research's new Consumer Profile Tool makes it easy to see how social media participation varies among different groups of global consumers. Updated with 2009 data, the profiler covers hundreds of brands and behaviors around the world, (e.g., customers of specific retailers and car owners by brand).
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